Johan Nel Most people pick up their first set of weights with one thing in mind: how they look. It is a perfectly reasonable place to start. But if that is the only reason you are training, you are missing the bigger picture by a considerable margin. The most compelling argument for strength training has…
With just weeks to go until the 2026 Sanlam Cape Town Marathon, adidas has unveiled the official race merchandise collection, celebrating Africa’s biggest marathon as it continues its journey toward Abbott World Marathon Major status. The collection celebrates the energy, culture, and ambition of the Sanlam Cape Town Marathon, designed for runners chasing personal bests,…
In a bold move that redefines the way footwear is imagined and made, adidas has introduced the CLIMACOOL, a shoe that defies conventional design norms. Created through additive manufacturing and engineered entirely through cutting-edge 3D printing technology, the shoe is a testament to adidas’s relentless pursuit of innovation, representing a significant leap in material innovation,…
From high knees, to planks, squat jumps and mountain climbers, the RAPIMOVE ADV 2 elevates “best for class” support to help HIIT athletes unlock their limits ● Built for 360° agility and dynamic stability to meet the varied demands of High-Intensity Interval Training, the footwear features adidas’ LIGHTSTRIKE PRO technology for cushioning and comfort in the…
When adidas and BAPE® came together in 2003 to launch the ‘Super Ape Star’ sneaker, they changed the game. Over two decades later and the trailblazing partnership continues to shape streetwear culture the world over, built on mutual respect between adidas and BAPE® as pioneers in sports and street style, redefining fashion and setting new…
Adidas is excited to announce the release of the first episode of their brand campaign, ‘Plus One Effect’. The six-part series explores the stories of distinguished athletes and the vital role of their ‘Plus Ones’, the supporters who shaped their journeys from the sideline. Their presence changes the game, turning doubt into confidence and pressure…
The science of sportswear and peak performance You walk into the gym. The bass of your playlist thumps in your ears. The clang of weights echo around you. You catch your reflection in the mirror; this is your moment. The second before you move, before you lift, before you push past your limits. This is…
Running hurts. It’s a sweaty struggle between yourself and the tarmac and that’s what makes it the ultimate test of endurance. Under Armour’s Infinite Elite has got the game on lock with a shoe built for an elevated experience. Just ask your nearest endurance athlete , South African Olympic tri-athlete, Jamie Riddle. He’s been breaking records and…
According to the World Health Organization (WHO), around 1.5 billion people worldwide live with some level of hearing loss. In many instances, this is a consequence of ageing, with 30% of people over 60 years of age having hearing loss. However, WHO says that 50% of hearing loss can be prevented through public health measures. One major…
Addidas recently unveiled its first-ever Predator in collaboration with English footballer Jude Bellingham. Named ‘Belligold’, the Predator 24 features a premium, minimalistic design, fusing the best of football performance with the best of fashion, and will be worn on-pitch for the first time this weekend when Real Madrid takes on Celta Vigo. The signature Predator…
